Top 10 House and Garden Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Retail Goods & Svcs Online Advertisers by Image-Based Impressions –...
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleUS Retail E-Commerce Rises 1% in October, Least-Ever Growth
Online retail spending in October 2008 grew only 1% over October 2007, according to comScore’s monthly retail e-commerce sales estimates – marking the lowest monthly growth rate since comScore began...
View ArticleUS TV Watching Rises to All-Time High
US usage of TV, the internet and mobile – the “three screens” – continues to increase across the board, and in each month during Q3 2008, the average American watched approximately 142 hours of TV,...
View ArticleDirect Marketing to Account for 53% of US Ad Spend in 2009
Expenditures on direct marketing media and processes will again outpace general advertising in 2008 and 2009, and – though they will grow slowly – are on track to capture 53% of total advertising...
View ArticleTexters Young, Culturally Diverse, Online Spenders
Adults in the US who use the text-messaging feature on their cell phone are 49% more likely than the average American to be between age 18-24, 14% more likely to be Hispanic and 24% more likely to be...
View ArticleTop 10 Sports Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Online Trading Destinations – October 2008
^ Indicates Home and Work audience duplication projections did not meet minimum sample size standards. Combined home and work audience estimates for these sites may exhibit increased variability...
View ArticleUS Corporate IT Spending Takes Nosedive in Q4 and Beyond
An accelerating collapse in US business spending has now reached historic proportions – causing record pullbacks in corporate IT spending in both the current 4th quarter 2009 and going forward into...
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